We’re donating 10% of our net sales this Black Friday to our chosen charities.
Black Friday has never really been our style. Our focus has always been about making quality clothes that stand the test of time.
But this year we’ve decided to do something for Black Friday. Something that’s more in-line with our brand values. This weekend (Thursday 25th November – Sunday 28th November), we’ll be donating 10% of net sales online and in our UK, France, Canada, USA & Germany ‘Fred Perry’ shops and splitting it equally between four global charities: Music Venue Trust (charity no. 1159846), Blueprint for All (charity no. 1102267), Die Arche and NAACP Legal Defense and Educational Fund.
These charities reflect our values of independence and diversity and we are proud to have an ongoing relationship with each of them.