The Reissues collection takes the Fred Perry archive as its starting point. Each piece references the styles and stories of the subcultural uniform. Originally designed in the ‘60s, the knitted sports shirt bridged life on and off the court as our sportswear designs crossed over into leisurewear. At the time, it was about being smart, but a different kind of smart to the generation before. People began to escape the formal-wear of the previous decade, instead adopting casual styles in refined textures and colours. Made in Italy, our knitted shirt swaps its collar for a Henley-style buttoned crew-neck, which was originally worn as part of the British rower’s uniform.
