Sad Boys / Gravity Boys

 

Monday 19th January 2015
sad-boys:gravity-boys

Amidst all the electro-pop outfits that are gracing Sweden, their rap scene isn’t as innovative as it could be. So we’re gonna introduce you to two rap collectives that are causing quite some noise in Sweden with their lo-fi, homemade raps and productions that are reminiscent of the early ’90s (in their words, it’s when the magic happened.)

The set up here is a bit complicated so pay close attention.

Sad Boys consist of rapper Yung Lean and producers Yung Sherman and Yung Gud. Rap collective Gravity Boys consists of Thaiboy Digital, Ecco2k, Bladee, Whitearmor and Yung Sherman. What both groups share is producer Yung Sherman. Now we’ve got the personal formalities out the way, here’s the buzz they’re creating: crew leader Yung Lean has had a row of success over the past months including “Kyoto” which has garnered over four million views. (In the words of one Youtuber, “He’s no lyrical genius, hell, you can’t understand him most of the time. But damn, there’s something about it that’s just so good.”) Yung Sherman’s responsible for production and squelchy beats on “Don’t Go.” Gravity Boys’ Bladee has released the debut album Rainworld and Thaiboy Digital dropped his mixtape, Tiger, this year. The life motto of the hip-hop millennial is “get famous or disappear.

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