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SUBCULTURE

Japan’s Fred Perry Shirt

We caught up with the shop managers at some our Japanese Fred Perry shops to find out what the Fred Perry Shirt means to them, how they like to style it, and who will be lucky enough to receive a Fred Perry Shirt from them this Christmas.

SUBCULTURE

That’s a Wrap – 2021 in Review

As we look back at another year gone by, we remain eternally grateful for our amazing comm…

COMMUNITY

Help Save The Museum of Youth Culture

The Heritage Funded collection needs your help to make a new permanent space a reality.

SUBCULTURE

The Art of Corduroy

A deep dive into Manchester’s finest, we examine why corduroy has the look, feel and sound…

SUBCULTURE LIVE

Fred Perry x LICKS Magazine Launch Party

We hooked up with London-based LICKS Magazine to celebrate the launch of their fourth issu…

SUBCULTURE

From Melbourne with Love… Part One

We head to Melbourne to catch up with our Aussie community about local scenes, favourite h…

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FRED PERRY SHIRT

How to Care for Your Fred Perry Shirt

Looking after your clothes is important. Not only does it make your favourite gear last longer, but it’s also better for the environment. Long-lasting clothes = less waste.

Take care of your Fred Perry Shirt with our handy guide and keep it looking sharp for future generations.

COLLABORATION

Casely-Hayford

Charlie Casely-Hayford is one of the brightest design talents around. He has been rightfully hailed as a ‘brilliant Brit’ and as one of the UK’s best dressed men by GQ, not to mention i-D endorsing him among the 100 most important people in fashion.

SUBCULTURE

Meet Our Music Grant Winner

Introducing the winner of the Fred Perry x Nicholas Daley music grant, London-based cosmic soul singer aden.

AMY WINEHOUSE FOUNDATION

Celebrating 10 Years of Fred Perry x Amy Winehouse Foundation

Amy Winehouse fit Fred Perry like rhythm fit the blues. That the collaboration between Winehouse with the timeless fashion house continues to soar in popularity almost a decade since her death renders her as unforgettable an icon of British style as Fred Perry itself.

SUBCULTURE

All Our Tomorrows - Jockstrap

For 2020 our new music weekender goes online as we transport you – virtually – to our beloved 100 Club. With performances from Bebeluna, LCYTN, Louis Culture and Jockstrap, Al Mills tells us why Britain’s still got it.

Tennis / An Honour From Fred Himself

Every Fred Perry shirt is signed off with the Laurel Wreath proudly emboidered onto it's chest.
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