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SUBCULTURE

Believe in Magic…
30 Years of
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Proudly marking three decades in the industry, Heavenly Recordings’ new book ‘Believe in Magic’ offers a fully-illustrated, candid account of one the UK’s most admired indie record labels.

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The 2019 Fred Perry Championship Winners

In September 2019, we introduced a new national youth tennis tournament: The Fred Perry Championship. 100 years after Fred first played at the Brentham Club, we returned to home soil to watch the best of the UK’s players compete to become the best in their age group.

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A year ago, we launched the Fred Perry Championship at the Brentham Club. Fred Perry has a history here. It’s 101 years since he first played at the Brentham Club, and we look forward to welcoming this year’s talented young players to the club – the tennis champions of the future.

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The first Fred Perry Shirt to use colour, our black pique polo shirt with champagne tipping was first designed in the ‘50s as a subversive take on tennis-whites. The colours of anti-establishment and a true original.

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The 2020 Fred Perry Championship

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