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          Open online globally & in all our shops. Read our COVID-19 statement

          COLLABORATION

          Fred Perry x narifuri

          We collaborate with Japanese cycling brand narifuri on a collection of performance driven polo shirts.

          Latest Stories
          View the archive

          SUBCULTURE

          Meet the Young Creatives of Korea

          We speak to the rising stars of Korea about style, music and their favourite local hangout spots.

          SHOPS

          Fred Perry Gold - Camden

          Our travelling archive pop-up shop continues, selling rare treasure from our recent warehouse discovery.

          COLLABORATION

          Fred Perry x Art Comes First

          Inspired by photographer Dave Hendley who captured the spirit of rudeboy culture in Jamaica and the UK in 1977-1978, the Art Comes First duo look to his images of young men, each with their own unique sense of style.

          TENNIS

          The Enduring Legacy of Arthur Ashe

          We examine the forever legacy of Arthur Ashe and how he used tennis as a powerful catalyst for change.

          TENNIS

          The 2019 Fred Perry Championship Winners

          In September 2019, we introduced a new national youth tennis tournament: The Fred Perry Championship. 100 years after Fred first played at the Brentham Club, we returned to home soil to watch the best of the UK’s players compete to become the best in their age group.

          Browse by Category

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          Collaboration

          Black Champagne

          Subculture Live

          Subculture / Spiral Baby

          Seana Gavin shares her personal stories from life with the sound system collective Spiral Tribe
          Continue Reading

          Popular Now

          PLAYLIST

          Teenage Years Playlist

          Whether you grew up in the ‘80s blasting synth pop on cassette tapes, or you’re a child of the noughties, curating playlists for future nights out, we’ve all got a soundtrack to our teenage years.

          SUBCULTURE

          Match Fit

          We pay our respects to the tennis bomber

          PLAYLIST

          The Best Songs to Bring People Together

          Music can transport you, evoking memories of sweaty dance floors, sun-drenched festivals, romantic mix tapes, best friends, long journeys…

          INTERVIEW

          Five memorable Belgian New Beat tracks from the late-1980s

          The legendary DJ, producer and S’Express frontman, Mark Moore, highlights a handful of retro gems from a dance music genre originally honed four decades ago in Antwerp.

          PLAYLIST

          Black / Champagne / Champagne Playlist

          The first Fred Perry Shirt to use colour, our black pique polo shirt with champagne tipping was first designed in the ‘50s as a subversive take on tennis-whites. The colours of anti-establishment and a true original.

          Fred Perry Shirt
          View the archive

          SUBCULTURE

          Meet the Young Creatives of Korea

          We speak to the rising stars of Korea about style, music and their favourite local hangout spots.

          THE SHIRT

          Fossilised Fred

          Multidisciplinary artist Rene Matić shares her work exploring Britain’s Skinhead movement.

          SUBCULTURE

          Grown Up In Britain

          Dig out your family photo albums and take part in The Museum of Youth Culture’s exciting new initiative: Grown Up In Britain.

          Tennis
          View the archive

          TENNIS

          The Enduring Legacy of Arthur Ashe

          We examine the forever legacy of Arthur Ashe and how he used tennis as a powerful catalyst for change.

          TENNIS

          The 2019 Fred Perry Championship Winners

          In September 2019, we introduced a new national youth tennis tournament: The Fred Perry Championship. 100 years after Fred first played at the Brentham Club, we returned to home soil to watch the best of the UK’s players compete to become the best in their age group.

          SUBCULTURE

          Match Fit

          We pay our respects to the tennis bomber

          Playlists
          View the archive

          The Rills

          FUR

          Ana

          Italia 90

          Josh Whettingsteel

          Platonica Erotica

          Carter O’Sullivan

          POZI

          JGrrey

          Rayowa

          Playlist

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